The Founder's Edition

Written by mimi.

Author · The Founder's Edition

Dive into the messy, unexpected, and inspiring world of entrepreneurship.

mimi. writes The Founder's Edition and is the co-founder of Superette, the cannabis retail brand she launched in Ontario in 2018. She writes about the parts of building a company that rarely reach a stage: the pivots, the money, the doubt and the lessons that only arrive after the fact.

Connect

Issues by mimi.

  1. 04

    Part 4 / 5

    The Unglamorous Side of Being a Founder: Embracing the Reality Behind the Scenes

    mimi. ·

  2. 03

    Part 3 / 5

    The Unglamorous Side of Being a Founder: Embracing the Reality Behind the Scenes

    mimi. ·

  3. 02

    Part 2 / 5

    The Unglamorous Side of Being a Founder: Embracing the Reality Behind the Scenes

    mimi. ·

    Creating opportunities to stand out and stepping into unfamiliar territory and initial operational lessons.

  4. 01

    Part 1 / 5

    The Unglamorous Side of Being a Founder: Embracing the Reality Behind the Scenes

    mimi. ·

    Embracing the Reality Behind the Scenes Building a Business. Sharing a side of my founder journey I’ve never told before.